
Get to know me
I'm originally from Paraguay. I was born at seven months, weighing just one and a half kilos, at home, without a hospital. That beginning wasn't an exception in my life — it set the tone for all of it: moving fast and defying expectations.
At 12, I was elected children's representative of my city — a kind of junior Mayor. Over the years, I founded a marketing agency that turned over a quarter of a million dollars and worked with brands like Mercedes Benz, Shell and DKT International.
In 2018 I met an Australian who was lost in Paraguay. Two years of long-distance later, I arrived in Melbourne one day before the borders closed due to COVID. I've been here ever since, since 2020.
In Australia I started from scratch, though always within my field. In just three years I worked for an artificial intelligence startup before AI was fashionable, led a $250K digital campaign, and was campaign manager for a candidate running for the Australian Senate. After that, the decision to go independent was easy.
Today I lead the marketing for the first Australia-Latin America Forum, I'm an active member of the TEDxMelbourne team, and I offer marketing consultancy services while continuing to grow the agency on this side of the world.


My mission
To democratise access to professional-grade marketing for small businesses and organisations — using AI as an equaliser and human expertise as the guide.
My vision
A world where the size of your business no longer determines the quality of your marketing. Where a small business in Melbourne or Asunción can compete with the same strategic clarity and creative firepower as any global brand — guided by experienced human thinking, amplified by technology.
Our team
Our strength lies in our individuality. Set up by Esther Bryce, the team strives to bring in the best talent in various fields, from architecture to interior design and sales.
Esther Bryce
Founder / Interior designer
Lianne Wilson
Broker
Jaden Smith
Architect
Jessica Kim
Photographer
